Why this exists
Three things a used gear sale usually gets wrong.
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01
A seller with a verified name
Anyone can browse. Listing requires an identity check run by Stripe Identity, so the person shipping your lens has put a government ID behind the account. We never see or store the document. We keep a pass or fail result and a reference token, nothing more.
How verification works -
02
A price you can defend
Our fair price checker returns three numbers for a given model and condition: Good near the twenty fifth percentile, Better at the median, Best near the seventy fifth. They come from real market comps, not a guess. Sellers price with confidence, buyers stop wondering.
Run a price check -
03
Proof the gear is in the room
Every listing carries a proof of ownership frame: the actual item photographed with a handwritten note showing the seller name and the date. It is the single cheapest defence against stolen stock photos, and it is not optional here.
See the photo standard
How it works
The marketplace runs on evidence, not vibes.
Buying used gear from a real person should feel as considered as buying new off a shelf. So the site is built around three things: every seller is a verified person, every price comes with real market data behind it, and every listing shows the actual item in the seller's own hands.
Every seller is a real, verified person
Browsing is free and always will be. Before anyone can list, they verify who they are through Stripe Identity, the same document and selfie check used by banks and rideshare apps. The check runs entirely on Stripe's infrastructure. We receive a pass and a reference token, never the document itself, so a seller's ID stays exactly where it belongs.
What buyers see is the verified badge on the listing and the seller record behind it. Every listing on this site traces back to a real person with a name and a track record, not an anonymous username.
Pricing is computed, never invented
The fair price checker exists because both sides of a used sale are usually guessing. A seller lists an EOS 5D Mark IV at whatever the last one they saw went for. A buyer has no idea whether that number is generous or absurd. Our answer is a precomputed band per model and per condition, built from real market comps that a scheduled job collects and refreshes on a fixed cadence.
You get three numbers. Good sits near the twenty fifth percentile, the price that moves gear quickly. Better is the median, what the market actually clears at. Best sits near the seventy fifth percentile, achievable with clean condition, original packaging, and patience. Sample size travels with the answer, so you can tell a well supported median from a thin one. It is an estimate drawn from observed listings, not a guarantee, and we label it that way everywhere it appears.
You see the actual item, every time
Every listing includes a photo of the actual item next to a handwritten note with the seller's name and the date. It takes a seller thirty seconds, and it means the gear in the photos is the gear that ships. No catalogue images, no borrowed pictures.
Alongside that, sellers document what buyers actually ask about. Shutter count where the body reports it, cosmetic marks photographed rather than described, what is included down to the caps and the strap, and any service history. Condition language is standardised, so "excellent" means the same thing in every listing.
Straight about our role
We do not hold inventory or take possession of your gear, and the sale itself is between buyer and seller. What we provide is everything a marketplace should: verified identities, price context built from real data, listing standards that mean something, and moderators who act. The deal stays between two people who know exactly who they are dealing with.
Straight answers
Questions people ask before they trust a marketplace.
Who handles the money when I buy a camera here?
For now, you do. Buyer and seller settle directly, and we point every transaction at PayPal Goods and Services because it carries buyer protection on private party sales. We charge sellers for membership and listing upgrades. We do not take a cut of your camera sale, and we are not holding your funds. Escrow is on the roadmap as a later phase, and when it arrives it will be opt in.
What is the difference between a Verified badge and a Trusted Seller badge?
Verified means an identity check came back clean. It is a one time gate and it says the account belongs to a real, named person. Trusted Seller is earned after that: a verified seller with completed deals and positive buyer feedback over time. One is an entry requirement, the other is a track record. Both appear on the profile and on every listing that seller runs.
Where do the price numbers come from?
A scheduled job pulls comparable listings from market data sources, matches messy titles against our canonical Canon model list, and stores each comp with its condition and observation date. We then compute percentile bands per model and per condition. The site reads precomputed numbers, so a price check is instant and no external service gets hit on every page view. Sample size is shown alongside every band, because a median built on four data points deserves less trust than one built on four hundred.
Which brands can I buy and sell here?
All of them. Canon, Nikon, Sony, Fujifilm, Panasonic, OM System, Pentax, Leica, Hasselblad, Blackmagic and the rest, plus third party glass from Sigma, Tamron, Samyang and Zeiss. The catalogue also covers lighting, tripods, gimbals, filters, audio and the accessories that go with them. Canon happens to have the deepest inventory today because this grew out of a Canon community, but nothing about the site is brand limited.